How To Enhance Your Customer Experience ‘Review’

Is your content made for you or for your customers?

In creating your content, your customers must be the most single thing you care about. Many product writers and marketers when writing are concerned with how best to put all of the information about the product. But what is important to your customer is ‘why should I care about your product or service?’

3 Things Your Customer Wants:

  1. Positive Feedback: Customers today do not buy product just because it is good. The unique experience and value you provide are what keeps them loyal. Your customers want to be sure that you listened and implemented their feedback.
  2. Instant Gratification: I am definitely no expert and even a degree at CXL Institute won’t make me one, but it is certain that Facebook and Instagram has fed on the release of dopamine sent into our body after a like or a follow. Just an applause on Medium has encouraged me to continue to write. Now imagine if this rush and feeling is translated to your customers. It is no longer about your product or service but how this product or service makes your customers feel, minus of a good dose of opium/alcohol.

Great Customer Experience Is Highly Relevant To Your Customers

Today, as I adorned my hair and dressed in a flowery white dress and white sandals. I wondered why beauty is made important. I stopped wondering when I heard, “Girl, you look so hot”. Call me vain, but Omo x 1000, it was worth the effort put into dressing up. Before you decide I am not a member of your WhatsApp group and I should only dress up for myself. Well, I got a free movie ticket just for being considered beautiful.



Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
adepeju adenuga

adepeju adenuga

I love the power of stories, playing with words and my imagination to the rescue.